
Why
Maslow?
Naming this housing cooperative "Maslow Housing Cooperative" reflects a need for us to address the fundamental needs of individuals and communities, inspired by Abraham Maslow's Hierarchy of Needs. Here are some reasons why this name is fitting:
1
Emphasis on Basic Needs
Maslow's Hierarchy of Needs begins with basic physiological needs (food, water, shelter). By naming the cooperative after him, it signifies that providing safe, affordable housing is a foundational priority, addressing these essential needs for individuals that struggle living alone in the community.
2
Focus on Wellbeing
The hierarchy progresses through safety, love/belonging, esteem, and finally self-actualisation. The cooperative likely aims to foster an environment where residents can not only find shelter but also feel safe, supported, and empowered to thrive socially and emotionally.
3
Community and Belonging
The name suggests a focus on community building and social connections, as Maslow emphasised the importance of belongingness. A housing cooperative can create a supportive community where members can connect, collaborate, and help each other.
4
Holistic Approach
By invoking Maslow’s theory, the cooperative may aim for a holistic approach to housing, considering not just physical shelter but also the emotional and psychological needs of residents, promoting mental wellbeing alongside physical safety.
5
Encouragement of Personal Growth
As residents meet their basic needs in a supportive environment, they can pursue personal development and self-actualisation, aligning with Maslow's vision of helping individuals reach their full potential.
6
Awareness and Education
The name can also serve as an educational tool, raising awareness about mental wellbeing, community support, and the importance of stable housing as a foundation for a fulfilling life.

By naming this cooperative Maslow Housing Cooperative, we not only honor the legacy of Abraham Maslow but also embody the principles of his theory in our mission to create a supportive, nurturing housing environment that addresses the diverse needs of its residents and the wider community.